AIdesign

From AI‑curious to AI‑first.

Overview

Our flagship practice. Most organisations know AI matters; few know where it pays. AIdesign closes that gap end to end — we assess where AI creates real value in your business, build the systems that capture it, and train your people so the capability stays when we leave. Practical, vendor-neutral, and measured on outcomes, not demos.

What We Deliver

  • Fixed-price systems reviews & opportunity mapping
  • AI strategy & pragmatic build roadmaps
  • Agentic systems & workflow automation
  • Retrieval-augmented (RAG) assistants on your own knowledge
  • Data pipelines, scoring engines & decision dashboards
  • AI capability programs for founders, executives and operating teams
  • Fractional AI engineering & ongoing advisory

How We Work

We work in three moves: Scope — a fixed-price systems review that finds where AI creates value and what to build first. Build — production systems integrated into your stack: assistants, automation, pipelines and dashboards. Embed — hands-on capability programs so your team compounds the advantage instead of renting it. And we show our work: watch us build in public before you hire us.

Recent Work

AIdesign

AI for a leading SA founder community

Problem
Members needed faster answers from a growing knowledge base; operators spent too long preparing briefings.
Approach
Retrieval-augmented community assistant, member health-scoring engine, and production data pipelines.
Outcome
Preparation time halved; capability productised into an ongoing AI practice.
TECHdesign

Data platform for a livelihoods programme

Problem
SME growth and job-creation outcomes were hard to see in real time.
Approach
Production ETL pipeline feeding interactive dashboards for operators and funders.
Outcome
Live visibility into SME growth and job creation across South Africa.

Client names withheld by design · more selected work →

Who Does the Work

No junior pyramid — engagements are delivered by the founders.

Keshav Mohabir, Co-Founder — Technical, on stage at the Founders at Work Summit

Keshav Mohabir

Co-Founder — Technical
  • UCT
  • BCG
  • Bain

Architects and builds the systems. Mechatronics (UCT); ex-BCG and Bain; leads AIdesign.

Shulka Mohabir, Co-Founder

Shulka Mohabir

Co-Founder
  • Citi
  • McKinsey NGWL ’23

Runs delivery and the commercial side. Ex-Citi SSA financing; McKinsey NGWL ’23.

Pricing

Fixed prices, agreed upfront. Scoped builds and systems reviews start at $15,000; fractional AI engineering runs from $7,500 per month. No hourly billing, no scope-creep charges — we agree scope and price before we start, and you keep everything we build.

Governance & Your Data

Built for your risk owners as much as your builders. Human experts stay in control of every consequential decision. Your data stays in your infrastructure — we default to private, self-hosted deployments over third-party services. And every system ships with documentation and audit trails your compliance team can actually read.

Questions We Get Asked

What does an AI systems review include?

A fixed-price review of your operations to find where AI creates measurable value and what to build first. You get an opportunity map ranked by value and feasibility, a build roadmap, and a scoped, priced proposal for the first system. Delivered by the founders, not a junior team.

How much does it cost?

Prices are fixed and agreed upfront. Systems reviews and scoped production builds start at $15,000. Fractional AI engineering runs from $7,500 per month. No hourly billing, no scope-creep charges.

What kinds of AI systems do you build?

Production agentic systems and workflow automation, retrieval-augmented (RAG) assistants on your own knowledge base, data pipelines, scoring engines and decision dashboards. Recent work includes a community knowledge assistant with a member health-scoring engine and a national SME data platform.

Where does our data live?

In your infrastructure. We default to private, self-hosted deployments over third-party AI services, keep humans in control of consequential decisions, and ship documentation and audit trails your compliance team can read. Built with POPIA-bound South African enterprise and government in mind.

Who does the work?

The two founders. Keshav Mohabir (mechatronics engineer, ex-BCG and Bain) architects and builds the systems; Shulka Mohabir (ex-Citi, McKinsey Next Generation Women Leaders) runs delivery and the commercial side. A hand-picked bench is added when a problem needs it.

Who owns what you build?

You do. Code, documentation, models and the know-how to run them are handed over at the end of every engagement, along with training so the capability stays when we leave.

Where are you based and who do you work with?

Cape Town, South Africa. We work with enterprise, industry and government clients across South Africa and the United States — remotely, with on-site sessions where they help.

How do we start?

Send a short note through the form below or email solutions@catdesign.ltd. A founder replies within one business day; if it’s a fit we set up a 30-minute scoping call before agreeing scope and a fixed price.

Ready to Put AI to Work?

Tell us where the friction is — a conversation costs nothing and usually saves months.

Goes straight to the founders — we reply within one business day.